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Why most newsletters stop after issue three
Every owner knows a regular newsletter keeps them front of mind with clients, and with the people who refer them. What stops it is never the idea. It’s finding the time to write it, the images to go with it, and remembering to send it. By issue three, most give up.
So we take all of that off your plate. You tell us what’s going on in your business. We turn it into a newsletter people actually read, and get it out the door. From your side, it’s as easy as approving an email.
What we do, so you don’t have to
Behind every issue, this is the work we do for you:
How a month works
Newsletter packages and prices
The small print, in plain English. Minimum terms are 3 months on Keep in Touch and Front of Mind, and 6 months on Always On. Commit to 6 months and Launch is included. Launch is needed before any monthly package, unless you already have a working email setup, in which case we do a lighter onboarding. Your Mailchimp account is in your name (about £10 to £15 a month, paid to Mailchimp), so you always own your list. Images are designed for you, using stock we supply or your own photos. Photoshoots and video aren’t included. Extra emails, automations and anything outside your package are quoted in writing before any work starts. We’re not VAT registered, so the price you see is the price you pay.
Questions people ask
How much does an email newsletter cost?
From £250 a month for a monthly newsletter done for you, or £350 a month fortnightly. Setup (Launch) is £350 one-off, and it is included when you commit to 6 months.
How much of my time does it take?
About 30 minutes a month: a 20-minute chat or a voice note, then one approval. Always On needs about 45 minutes.
Do I need Mailchimp?
Yes. We set up an account in your name as part of Launch. It costs about £10 to £15 a month at 500 contacts, paid to Mailchimp, and it means you always own your list.
What if I don’t have a mailing list yet?
We set up a sign-up form and a welcome email, and help you build a list properly from clients and contacts who have agreed to hear from you. We never buy lists.
Will it sound like me?
We write from what you tell us, in your words. Nothing goes out until you have approved it.
Can I see an example?
Yes. Our own monthly newsletter is written and sent the same way. Every issue is on our blog. Read past issues.
Email Marketing Case Studies
Case Study: SIMSINLIFTS
Boosting visibility and securing high-value opportunities in B2B.
Simsinlifts, a specialist in lift maintenance and modernisation, partnered with us to improve their outreach and convert more of their B2B contacts into enquiries. We designed a simple yet highly effective campaign strategy in Mailchimp, blending clear visuals, technical messaging, and strong calls to action.
With open rates consistently above 60% and a click-through rate peaking at 30%, the campaign stood out for its engagement. Most notably, the email marketing campaign helped secure a new customer with a six-figure contract opportunity, demonstrating the high ROI email marketing can bring to niche industries.
Key outcomes:
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60%+ open rate across all campaigns
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30% click-through rate
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1 six-figure lead directly attributed to the campaign
Case Study: Dynamic Dental Solutions
Bringing calm, clarity, and connection to busy dental professionals.
Dynamic Dental Solutions approached us looking to better engage their growing audience of dental practice owners and managers. With a mix of product updates, insights, and support-led messaging, we created a monthly Mailchimp campaign that not only reinforced their reputation as a helpful, professional partner, but also drove measurable results.
By refining their messaging and creating easy-to-digest email layouts that reflected their clean, clinical brand, we achieved consistent open rates above industry average. We also introduced a lead magnet download, growing their subscriber list by 18% in just three months.
Key outcomes:
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+18% subscriber growth
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+39% above-industry average open rates
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Stronger positioning as a thought leader in dental procurement
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Want to get your brand noticed in Newcastle Upon Tyne? We are here to help.
If you need help with an email marketing project, let us discuss your requirements with you, so we can understand what you need and what you don’t. We have the skills and expertise to ensure you get a creative and effective outcome.
So, if you’re interested in learning more about what we can do for you, get in touch for a friendly, no BS chat, and totally FREE advice.